Animasom Fashion Mall
Animasom Leblon
Animasom RioSul
Animasom Vila Velha
Animasom Via Parque
About the project
Over the years, I was invited to create and art-direct a series of murals for Animasom, an innovative children’s recreation and party venue.
The challenge was to transform the walls across its different locations into welcoming, playful environments while avoiding an overly childish visual language. Each mural needed to bring artistic character to the space and, in many cases, also engage guests by creating imaginative, themed settings. Working both as an illustrator and alongside different artists, I developed and directed a flexible visual approach that balanced playfulness with a strong artistic sensibility. The resulting murals became an integral part of the experience, giving each space its own personality while creating memorable backdrops for children, families, and celebrations.
Role: Creative Direction & Illustration | Illustrators: Myself, Fábio Mota Costa, Ana Luiza, Yuri Barcelos and Felipe Nunes. | Architecture: Oba! Arquitetura - Leila Bittencourt and Cristiana Spinola. | Lighting Design: Maneco Quinderé | Client: Animasom
